Zenfone 5 LTE Debuts and Price in Taiwan

After selling about 105,000 ZenFones in May and more than 200,000 units last month. tek Computer expects to ship more smart this month. ZenFone 5 ranked as the bestselling smartphone locally for two consecutive months, the company hopes the wider ZenFone range “will remain the bestseller in July,” following the launch of its first 4G long-term evolution (LTE) handset, tek’s corporate vice president Benson Lin said.
The ZenFone 5 LTE has a Qualcomm Snapdragon 400 1.2GHz quad-core processor and costs NT$6,990 (US$233) for a 16GB model, undercutting models with similar specifiions from competitors, such as Corp’s Xperia M2 at NT$9,900, and Corp’s Desire 610 at NT$7,990.


Chief executive r Jerry Shen said tek has targeted China’s Corp as its main competitor in the budget smartphone segment and is confident about its own competitiveness, as smart are well received in Southst Asian countries like Singapore and Malaysia.

tek in May told investors that it expected to sell 5 million to 10 million smart this yr.